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Friday, November 22, 2024

Cirque du Soleil going digital

With the pandemic, all Cirque du Soleil shows have been halted including Michael Jackson ONE in Las Vegas.

Cirque also filed for bankruptcy protection last June and so far only one show has re-opened in China “X: The Land of Fantasy”.

Now Cirque is looking at different way to entertain its fans until all shows resume.

Started on October 14, Cirque created a new platform called “CirqueClass” where fans can explore the creative thinking of the creators and artists of the shows through in-depth intimate masterclasses with a wide range of subjects such as art, creation, inspiration, imagination, performance and so on.

The series will be presented every 3 weeks. The upcoming episode will include costume designer for Rupaul, Zaldy Goco who designed the costumes for “THIS IS IT” and “Michael Jackson ONE”.

Other content such “Cirque Up!” offering children a chance to learn the tricks of the trade starting October 25, and “Cirque Me Out”, a series of work-out classes that fans from around the world can join to train and exercise with real Cirque du Soleil artists starting October 15. 

“While our fans are eagerly waiting for us to get back on stage, we want to keep providing original, and exciting content for them, all in one place,” said Sebastien Ouimet, Director of global content and strategic partnerships at Cirque du Soleil Entertainment Group. 

“Cirque du Soleil’s mission is to invoke the imagination, provoke the senses and evoke the emotions, and CirqueConnect’s programming embraces this in a genuine way as it aims to bring a bit of the extraordinary to the life of our fans all over the world.”

Originally launched in March 2020, the CirqueConnect content hub provides a source of high-quality entertainment for fans to enjoy from the comfort of their homes. To date, it has attracted some 60 million views and offered more than 50 original programs. 

Its aims to offer fans of all ages “a new way to experience the unparalleled content” from its iconic vault, as well as a chance to view newly-produced series that go beyond the big top and the company’s various live entertainment creations. 

It is not clear yet if more content from “Michael Jackson ONE” will be included in the virtual Cirque du Soleil but you can get CirqueConnect HERE

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