The Michael Jackson Estate just shared on Michael Jackson’s official instagram that new products are coming on August 18.
With a campaign called “MJ Official Merchandise Volume No.1” which means the Estate will drop a selection of new merchandise at specific dates and those item will be gone and no longer available after that moment.
This is based on what few high-end brands are currently doing with limited series.
We do not know how long the limited edition collections will be available for or either if those items will be affordable. But the idea is cool.
So far, we are aware of 3 t-shirts and one hoodie to be released as shown in the picture.
The whole thing is coming with new look, new designs and new website: “Michael Jackson Official Merchandise” and can sign up HERE
Is this new Official Merch website is part of their “King Of Style” (KOS) project or will it be to hold Merch for the Biopic next year? What will happen to the Official Michael Jackson store? Or those limited collections will be only available to the fans who have a bigger wallet? Hopefully we will answer some of those questions soon.
